Sometimes the online world reveals unsuspected parallel dimensions. This is an unknown restyle of Neural independently (and secretly as we never knew about it) made by NY-based Motion and Graphic Designer, Clarke Blackham. Very nicely made, perhaps only a bit glossier for the magazine’s line, it testifies once more how even your most familiar outcomes can have another life somewhere else.
Diane Landryâ€™s installation â€˜Privilegesâ€™ consists of the readymade object â€˜bookâ€™ semantic alteration. A dictionary is in fact changed into an automated flip book in order to animate the education privileges metaphor. The number of pages of this universal book determines the animation’s quantity of images. Each page in fact displays a frame of a clichÃ© sequence where the protagonist is the artist herself cutting an apple in job gloves. The logical connection is quite immediate: the access to culture allows the privileged to fed up. Landry intends to provoke a surprising relationship between objects and their usual meaning, thus breaking the usual link between our reading of an object and the memory of it. By recycling the meaning and the primary use of everyday objects, she hopes to upset and interrupt people’s thoughts infiltrating her works into their minds thanks to the simple surprise effect. In this case she uses a dictionary as a timeline.