Pong.Mythos, pong as paradigm.

Pong

The marketing of Pong is one of the few true turning points from the industrial to the digital era. The first mass videogame is one of the absolute pop icons, and it has written the first

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Yuki Kawamura

The abstraction abilities brought by electronic stuff let one separate and reassemble entire phenomena, starting from their transformation in synthetic images, i.e. data conglomerates. In these works by Yuki Kawamura the natural processes (as the