Bleep, Warp online store without protections.

Do on their own can give birth to innovations and models are able to make a stir. In the collision (just begun) the online sales of music tracks, open from iTunes phenomenon, there are actors who, while campando marketing of singles and albums, alternative ways to undertake strenuous protection of copyright, focusing on customer confidence. The challenge of Warp, historical, and more than ten British label of electronics, called Bleep , and represents a challenge to the concept of 'Unauthorized Copy'. Tracks sold by the store, in fact are not protected in any way, sending belly up all the paranoia of the vendors, small and large. Allow the user the ability to choose whether or not to share purchased songs is considered a right, and a potential exchange any form of advertising or other revenue. The pieces cost a little 'more (1.35 euro) and the same applies epr album (€ 9.99), but the label, already famous in its scope to the manicured and exclusive promotional attached to all shipments of purchases made online, is demonstrating courage and vision, giving a strong signal and libertarian, which enhances the culture and respect for the user.