Sometimes the online world reveals unsuspected parallel dimensions. This is an unknown restyle of Neural independently (and secretly as we never knew about it) made by NY-based Motion and Graphic Designer, Clarke Blackham. Very nicely made, perhaps only a bit glossier for the magazine’s line, it testifies once more how even your most familiar outcomes can have another life somewhere else.
book – Imprensa Oficial do Estado de São Paulo – ISBN: 9788560824007
Establishing an online forum means to deal with completely different procedures than making a real one offline: time is expanded, resource can be endlessly added as links, the whole content is instantly available to everybody including distant interested people. An interesting experiment, connecting online and offline publishing practices has been conducted in Brasil within the Premio Sergio Motta, the main national event supporting digital art. Once established two main topics (“Critical Connections” and “Research, Education and Market”) and the invited international lecturer, a double online forum was implemented first. One private with the participants preparing the event, the other public with the same content posted. This cross-pollination extended the potential of a public event and was finally reflected in the printed publication. The printed page is here split among the author’s texts and extracts from the online forum. It’s an intriguing plain confront between statements and dialogues on the same topic. And this kind of confront perfectly embodies the democracy issues in the information flows, discussed in the first half of the book. The radical view, emerging from most of the included essays focusing on “informational capitalistic society” and “research and market” is discussed in two parallel and overlapping dimensions.