The SimGallery project, a gallery in The Sims Online.

The Sims Online is one of the most successful online virtual environments, able to attract a diverse audience made ​​up of women and men in front of the screen will take care of their avatar, in a sort of game of dolls that online has become quite collaborative, being able to building, along with other participants in projects and facilities to carry out as you see fit. SimGallery The project was founded on this basis, as an initiative daughter of sociality that is rapidly creating within this platform, increasingly bypassing the rules imposed by system administrators. In this perspective, the construction of an art gallery should be seen as an experiment in artistic elaboration of such a space where artists and audiences are made up of representations of many human entities. The group aims to create works to be exhibited and invites anyone who wants to participate to join the team coordinated by the artists Katherine Isbister and Rainey Straus. Act in these areas have already been used as places of performance and protest means to interact with crowded virtual communities, important for the development of social network.